Our Gaming interest relies on managing and strengthening customer relationships. We recognize that for us to be successful in this industry, a great deal of attention has to be paid to community social and environmental responsibility.
Recognizing that addressing these issues requires simultaneously grappling with complex and often competing objectives. But by providing practical action-focused insight into how we run our lottery and gaming organization, we are able to successfully balance those objectives. The key is that we adopt a decision-making approach that simultaneously weighs every major business issue.